Curated Founder Peer Groups

Facet is a private network & sounding board for first-time founders

Guide Decisions

You can't be an expert in everything. Solve problems and avoid mistakes that don't have to be made.

Manage the Unknown

This stuff is hard. Talk out your biggest challenges and find your way to a solution alongside likeminded founders.

Build Processes

Processes solve problems. Learn how others have implemented systems and scaled growth, then do it for your company.

About Facet

The peer advisory group for modern entrepreneurs

Used by creative thinkers from Ben Franklin to Sara Blakely, noncompetitive peer circles are proven to move you forward. Leverage collective experience — it’s your feedback loop for any challenge.

Founder circles

Your core group of 5-7 fellow founders

Why you join Facet — uncover challenges with a diverse group of entrepreneurs. Meets twice each month for 90 minutes. Led by a facilitator.

Actionable workshops

Breakout sessions on specific topics

Dig into what's uncovered in your core group. Learn from experts in areas like sales, analytics, and hiring. Interactive weekly programming to level up.

Personalized connections

Curated introductions to helpful people

Meet other members and mentors relevant to your your specific industry and stage. We facilitate 1-on-1s based on your asks and challenges.

Who's it for?

Become the leader your company needs to grow and scale.

About You

Founder, co-founder, or partner with a key leadership role
Full-time in the business
Open-minded, low ego, and willing to speak candidly with peers at a similar stage

About Your Company

Internet-based business that sells online (B2B, consumer, services)
Post revenue (or funded)
Most members have: 1+ year in business and plans for team growth

Sound like you?

Let's meet. Apply to join.

Apply Now

Tell Me More

Some of our expert mentors

Ali Kriegsman

Co-Founder, COO
Bulletin (raised $9M)
Topics: Culture, pivoting, fundraising

Sathish Naadimuthu

Founder, CEO
nf&co. (agency)
Topics: Growth, paid, conversion

Danny Groner

Director of Growth PR
SquareFoot
Topics: Growth PR, SEO

“It's super helpful to have a judgement-free zone to share challenges and hear how others - especially those with deep expertise - have sidestepped issues."

Brian K.

PB&J Studios

Community values

Rooted in mutual respect & trust

All founders are equals, no matter their background, industry, orientation, or circumstance.

Show up consistently
Communicate with candor
Share generously
No excessive pitching
Collaboration over competition
Treat all members with respect

How it works

Complete your application
Share your goals, current stage, and communication style.
Schedule a video interview
Share context so we can match you with the right group.
Meet your founder circle
Receive your invitation and meet your fellow founders. Your first session is scheduled when you join.

We believe you don't need a guru to guide you

We wanted a more authentic, accessible and personal community to help us get to the next level. That's why we created Facet - for us and for you!

Rachel Charlesworth

Co-Founder, CEO

Kevin Ting

Co-Founder, COO

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“I love Facet because it's a space where I'm forced to ask people for help. I'm normally really bad at that."

Irene K.

Mamakoo

Common questions

What does Facet cost?

Applications are currently open for founding membership at $55 per month. Founding membership includes your twice monthly facilitated peer circle, access to expert-led workshops, personal connections, and a members-only Slack community.

Who's in Facet?

We're a community of first-time founders from all verticals: SaaS, marketplace, services, and consumer. We believe diversity is an asset and curate peer circles to include non-competing founders with businesses from a variety of verticals. You won't be in a group with all agency owners or mobile app founders.

How will Facet help me as an entrepreneur?

One of the hardest parts about building a business is that few people can relate to your journey. By joining a group of like-minded peers, you can feed off of each other and receive the deeper type of support and feedback that we really need in order to get where you'regoing.

What are the expectations of Facet?

We only ask that you participate fully, share our values, and put into Facet what you want to get out of it. We encourage you to attend all peer circle sessions, but know that things happen. We just ask that you notify your facilitator at least 24 hours in advance.

How do we get matched?

We match you based on a number of factors, including (but not limited to): growth stage, industry, timezone, background, goals, and personality type. We discover these details through our initial application process and then we use our system to find an optimal peer group for you.

Will I know who is in my peer group before I join?

You won't know until after you get accepted and join the community. Groups are dynamic and you do have the option of switching groups. We're constantly listening to your feedback, so we can improve and create the absolute best experience for everyone.

Still have questions about Facet? Get in touch.

Curated founder peer groups

Manage the unknown & get sh*t done